Prospect Research, for Fundraisers

Factary director Helen Brown ( has co-authored a new book on prospect research. It’s aimed at researchers, but above all at the fundraisers who are managing researchers.  Chapters include Identifying New Prospects, Researching Prospects, Donor Relationship Management, Ethics, and Managing Prospect Research.

The chapter on Managing Prospect Research includes sensible guidance on setting expectations and agreeing terminology.

A great practical handbook for everyone in the research and fundraising community.

Prospect Research for Fundraisers cover

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.